Print Production &
Company Storefront
ROLE
Project Leadership · Print Production Management · Vendor Coordination
FOCUS
Print Production · Vendor Management · Procurement Processes · Operational Efficiency
Project Overview
Managed the production of branded print materials and coordinated the transition to a centralized company storefront, supporting consistent brand execution and more efficient ordering processes across the credit union.
The initiative brought together marketing, internal departments and external production vendors to streamline access to corporate materials, operational forms and promotional resources.
My Role
Served as the primary marketing contact for print production and storefront implementation, coordinating vendor relationships, production specifications, project timelines and internal approvals.
Led the organization and transition of branded materials into the new ordering platform, working with vendors and internal stakeholders to address production requirements, ordering functionality and departmental needs.
Print Production Management
Coordinated the production of a wide range of branded and operational materials, including corporate stationery, envelopes, brochures, business cards, forms and promotional collateral.
Managed print specifications, artwork preparation, proofing and vendor communication, addressing requirements such as paper stocks, color consistency, finishing and variable-data printing.
Company Storefront Implementation
Led the launch of a centralized ordering storefront housing branded collateral, corporate stationery, operational forms, supplies and promotional merchandise.
The platform included variable-data business card ordering with real-time proofs, standardized corporate materials and customizable business development resources.
Coordinated the transition of materials and ordering processes to the new vendor, helping establish a more organized and accessible resource for internal departments.
Ordering Process & Communication Improvements
Introduced a new vendor ordering process with automated notifications at key milestones, including order receipt, approval and shipment with tracking information.
These vendor-provided updates gave requesting departments greater visibility into order status without relying on manual follow-up with Marketing.
Outcome
Established a centralized resource for ordering branded materials across the organization, supporting more consistent brand execution and a more reliable ordering experience.
The improved ordering and communication process dramatically reduced order-status inquiries from other departments, shifting Marketing from routinely fielding follow-up calls to receiving very few.